College Navigators

College Navigators is a small-business whose mission is to assist college students by providing individualized coaching that allows for them to make the most of their college experience. In conjunction with Ithaca College's Public Relations Lab, I served as a Public Relations Specialist where I designed and distributed social media content, promoting the business and increasing their awareness on Instagram. The campaign also aims to provide valuable information and resources for students as they make important decisions about their education. The social media posts highlight the packages offered by the organization, holidays related to education, blogs posted by the organization and advice for college students.